MyNorth News Service
(Press Release provided by BATA)
TRAVERSE CITY: The Bay Area Transportation Authority (BATA) is making minor adjustments to its City Loop and Village Loop fixed route and City Link dial-a-ride services starting April 6, 2015. BATA’s City and Village Loop schedules and City Link resources are being modified slightly to better meet ridership usage.
No route or stop locations are impacted by these changes. Only operating hours are being adjusted on City and Village Loop routes during times when demand and ridership are low or nonexistent.
“Over the past five years BATA has been continuously expanding and improving our level of service in Grand Traverse and Leelanau Counties,” explains BATA Executive Director Tom Menzel. “Now we’re starting to see which services people use the most determined by real ridership data and feedback. Based on this data we’re rightsizing our service level to match ridership usage patterns, and being fiscally responsible by balancing customer demand and focusing on cost efficient practices.”
City Loop adjustments:
- City Loop hours of operation will end at 9 p.m. Monday – Saturday versus 10 p.m. Sunday hours remain the same ending at 8 p.m.
- City Loop Bus B daily service will end at 7 p.m. Monday – Friday. Bus B doesn’t run during the weekend.
- City Loop service will run hourly between noon and 3 p.m. and after 7 p.m., meaning no Bus B service during these hours.
Village Loop changes:
- The Weekday Village Loop outbound route at 10:30 a.m. and accompanying inbound route at 11:30 a.m. is being discontinued due to low ridership.
- No other Village Loop hours are impacted.
City Link modifications:
- Minor adjustments are being made to City Link bus resources during times when there is little ridership.
- There are no changes being made to Village Link service at this time.
All the adjustments being made are based on real ridership data and service usage.
“Making these small changes will allow us more flexibility to continue to provide services when and where people use BATA the most,” says Kelly Yaroch, BATA Human Resource and Operations Director.
With more than 120 employees, BATA provides more than half a million annual rides to residents and visitors in Leelanau and Grand Traverse counties. The transit authority offers Loop service with dedicated routes and fixed stops, as well as Linkservice that functions as a traditional dial-a-ride. In addition, BATA introduced programs like Bike-n-Ride, Ski-n-Ride, and various event shuttles, broadening standard service offerings. Visit bata.net or call 231.941.2324 for more information.
Eric Lingaur – Bay Area Transportation Authority Marketing & Sales Manager
Phone: 231.933.5534 E-mail: [email protected]