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The Business of Wine: Introduction to the Winery Business- Reality vs. Romance

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December 3, 2013
6:00 pm - 9:00 pm


North Central Michigan College/SCRC Room 536
1515 Howard St
Petoskey, MI United States
231-348-6613 or 231-348-6705


North Central Michigan College

For many people, owning a winery seems like a dream job. But, turning the dream winery into a successful business requires detailed planning, thorough understanding of the industry, a working knowledge of grape-growing, harvesting and processing, financial backing, patience and a love of good wine.  In this overview of the winery start-up operations, Ralph Stabile, owner of Mackinaw Trails Winery, will share his 10+ years of experience in the industry.  Participants will learn from Ralph what’s required to start a winery in terms of equipment, assets and expertise.  They will discuss business plans, timelines, costs, government regulations and the reality of winery ownership. $65 per person for December 3 and 10.

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