This year, the fifth annual 2014 Winter Microbrew and Music Festival will be hosted in the heart of Downtown Traverse City in the Farmers Market lots on Union Street and Grandview Parkway on February 8, 2014. Get tickets now!
The event will feature 30-40 craft breweries – and their brewers – from Michigan with a handful of selected national brands, 150+ flavors of brews, wines, ciders and meads, live musical acts, marching bands, a silent disco, and local food vendors. Festivities are scheduled to take place from 4-10 p.m.
The festival will offer free shuttle service to attendees between the Old Town Parking Deck, participating hotel partners and the event grounds.
100% of alcohol sales from the event will benefit Bay Area Recycling for Charities’ Xero Waste Events, a local non-profit organization providing comprehensive recycling services to the region and contributing an annual portion of its revenues to local charities and summer festivals. At the 2013 Summer Microbrew & Music Festival, $20,000 was raised for local non-profit CherryT Ball which directly supported local food banks and Traverse Bay Children’s Advocacy Center.
Porter adds that after-parties at downtown establishments will further connect festival attendees with the downtown district.
General admission tickets are available for $40. This will coincide with the Microbrew & Music Festival team’s TC Ale Trail™ tour. The tour will visit Right Brain Brewery, North Peak Brewing Company, Brewery Ferment, and Filling Station Microbrewery. During the tour, prizes will be given to online ticket purchasers and Microbrew & Music Festival swag will be handed out at each brewery. Visit www.microbrewandmusic.com for the schedule. General admission tickets include a custom 7oz. tasting glass, $10 worth of drink tokens, shuttle service, music, and all other festival amenities. Additional drink tokens will be available for purchase on-site for $2 each.
Tickets and festival details are available at www.microbrewandmusic.com. Find additional information at www.facebook.com/microbrewandmusic. Attendees are strongly encouraged to purchase tickets in advance, as the festival has sold out in past years. Ticket buyers must be at least 21 years old.